Online Giving Through Razoo

givemn.org Blog

< View All Posts By Date

[INFOGRAPHIC] How to host a community giving day

Posted on 7/3/12 by Jeff Achen

Infographic by Jeff Achen, GiveMN Digital Strategist


  1. Top 5 tips for hosting/organizing a community giving day

    By Elaine O'Keefe, Social Responsibility Director, Red Wing Family YMCA

    1. Build on existing community assets—if you have a core group of non-profits that already work together to build a leadership team and expand your team as the idea takes off. 
    2. Go into it with an open mind—be open to ideas from the leadership team on what the event MIGHT look like and be flexible in how you get there.
    3. Amp up the fun factor and don’t try to control peoples creativity. We took all ideas in stride and if it didn’t violate the Y’s code of ethics, were illegal or dangerous, it was fair game.    
    4. Break down the tasks into manageable roles so no one organization (or the development officer) is overwhelmed.  We developed committees: Communications, Logistics, Marketing, Training, Fundraising (for matching funds as well as to get donations to cover the cost of a live broadcast).  Most committees had 2-5 people with the desired skill sets on a team.  We did have one amazing person serve as our administrator or point person.  We communicated via e-mail with a committees doing most of the work and reporting into the administrator.  There were many hands involved in this community effort!
    5. Set clear goals for your event.  Ours were:
      1. Raise awareness of the important role NPO’s have in our community.
      2. Build community between the NPO’s and recognize that with the rising tide we float higher when banded together.
      3. Build community between boards and their Executive Directors & staff—engaging board members in fundraising that is FUN!
      4. Raise money for the nonprofits.

No comments

Post a Comment